Creative labour and generative AI: a typology of asymmetrical relations

In this article, we argue that the benefits and harms of generative AI in the content and conditions of creative labour are not evenly distributed across the cultural industries and between cultural workers. In light of this, we propose a conceptual typology that allows for a more granular and nuanced analysis of the asymmetrical impact of GenAI in creative labour structured around three dimensions: contractual relations, forms of automation, and workflows. Regarding contractual relations, we di

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ethics.ai (12 August 2026), “Creative labour and generative AI: a typology of asymmetrical relations,” evidence record 18847, https://ethics.ai/record/18847 (originally published by AI & Society).

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