AI-Moderated Interviews Expand How Teams Conduct Customer Research
AI-moderated interviews are an emerging research tool in which an AI agent interviews human participants at scale by interacting with them in real time and facilitating the conversation based on their responses. AI moderators help teams collect qualitative insights at scale, lower language and time zone barriers in global research, and enrich surveys by combining […]
Record details
Published: 10 August 2026
Source: Forrester AI blog
Category: Field notes
Topics: Agents & autonomy
Retrieved: 11 August 2026
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ethics.ai (10 August 2026), “AI-Moderated Interviews Expand How Teams Conduct Customer Research,” evidence record 18307, https://ethics.ai/record/18307 (originally published by Forrester AI blog).
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