AI ethics on Thursday, 9 December 2021

Abstract This study is the first to provide an integrated view on the body of knowledge of artificial intelligence (AI) published in the marketing, consumer research, and psychology literature. By leveraging a systematic literature review using a data‐driven approach and quantitative methodology (including bibliographic coupling), this study provides an overview of the emerging intellectual structure of AI research in the three bodies of literature examined. We identified eight topical clusters: