Social media analytics – Challenges in topic discovery, data collection, and data preparation
Since an ever-increasing part of the population makes use of social media in their day-to-day lives, social media data is being analysed in many different disciplines. The social media analytics process involves four distinct steps, data discovery, collection, preparation, and analysis. While there is a great deal of literature on the challenges and difficulties involving specific data analysis methods, there hardly exists research on the stages of data discovery, collection, and preparation. To
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3143d ago