{
  "id": 11822,
  "url": "https://digiday.com/media/the-creator-economy-is-a-cmo-conversation-but-really-its-a-ceo-conversation-accenture-and-whalar-on-their-post-acquisition-playbook",
  "title": "‘It’s a CEO conversation,’ Accenture and Whalar on their playbook for the creator economy",
  "summary": "Brian Yasko, managing director at Accenture and Emma Harmon, co-CEO of Whalar, on the massive creator economy acquisition and future plans.",
  "authors": "Alyssa Mercante",
  "category": "news",
  "topics": "jobs-economy",
  "orgs": null,
  "regions": null,
  "published_at": "2026-07-20T04:01:00.000Z",
  "fetched_at": "2026-07-20T05:10:09.534Z",
  "source_slug": "x-digiday-ai-media",
  "source_name": "Digiday (AI/media)",
  "source_homepage": "https://digiday.com",
  "ethics_ai_record_url": "https://ethics.ai/record/11822",
  "original_url": "https://digiday.com/media/the-creator-economy-is-a-cmo-conversation-but-really-its-a-ceo-conversation-accenture-and-whalar-on-their-post-acquisition-playbook",
  "evidence_status": "source-only",
  "attribution": "via ethics.ai"
}